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My Kit Co.™

11th December 2015

My Kit Co has officialy landed, so we decided to put their brushes to the test and inteview founder James Molloy about the brands philosophy and how the concept materialsied. 

My Kit Co.™ is an online platform providing make-up brushes, accessories and clever additions for your kit; along with helpful artistry tutorials ranging from face chart tips to make-up application techniques for professional make-up artists and make-up enthusiats alike. They also ship internationally, so read on to find more about the creators of this inovative brand.

Who are the founders of My Kit Co?  and how did your working relationship start?
My Kit Co.™ was founded by myself and my partner Alex, we've both recently returned to the UK after four and a half years in Asia. It was there that the idea for the brand was born. I was working as the Director of Make-up Artistry for MAC at the time and Alex was working in lifestyle and fitness. He'd noticed the need for great quality make-up brushes and accessories; and had seen how obsessed I was with my own brush kit. We then discussed the idea of starting an accessories only range.

What are your backgrounds? 
We have very different backgrounds in terms of career. I've been a make-up artist for 15 years and Alex has a degree in events. 

What gave you the idea to start My Kit Co.™? and why did you start it? 

There is so much amazing product out there and a huge appetite/interest in make-up not only from a professional level, we saw a gap in the market for quality make-up brushes and accessories at a reasonable price. They had to work in every situation from the studio, to at home in your bedroom, and make the make-up application easy.

What makes your brushes and products different from all the others out there? 
First of all they are amazing quality, all hand made and hand finished which shows in the end product. They have solid wooden handles which undergo a 7-coat lacquering process, and are tightly crimped with a durable copper ferrule to ensure the longest life of the brushes. It was important for us to have a wide variety of shapes and finishes to suit everyone's needs, we currently offer 34 different styles.

I designed the range and used my experience from the industry to make sure each brush was ideal for application; we then spent time refining each brush until it was perfect.

Our accessories add an extra layer to the brand, we offer everything from durable PVC bags to a stand alone make-up stations for MUA's on the go or for make-up lovers to use at home! 

Tell us a bit about the face charts and tutorials that you aim to have on the site? 
I've always sketched and painted as a hobby, for me a face chart is the perfect blend of art and make-up artistry. There's a lot of practical uses for face charts; when prepping for shows or personal make-up appointments and I've had many artists ask me my tips and tricks on how to bring make-up to life on the page.

We wanted our website to be a creative hub where people can visit, watch tutorials and try out new techniques for themselves and have a dedicated My Kit Co.™ Artistry page. Eventually we are looking to expand the page to showcase our visitors face chart talent.

Are you brushes synthetic or natural fibre? 
It was important for us to offer a mix of both natural and synthetic fibres for our brushes that suit specific needs. We're excited about the new technologies in synthetic fibre and are looking to expand our range in this area.

Which brush is your favourite and why? 
My favourite brush is the 1.7 My Ultra Multi. We gave it that name because I use it for everything from buffing in foundation and concealer to giving a seamless blend across the eyes.
My Kit Co 1.7 My Ultra Multi Brush

Will you eventually expand into make-up?
We have so many exciting things in the pipe line for the brand, many more brushes and accessories that we want to develop first before we venture in to make-up.  

What is your brands ethos, and is there a story behind the beautiful branding?
Our branding is inspired by our time in Japan where everything has a Kawaii twist. I love how the Japanese add a smiley face to the most ordinary objects, a box of detergent for example or bar of soap, it lifts the spirits! I was a little tired of the usual black brush handle so our main range My Kit Co.™ is a cool grey while My Kit Co.™ Pro is Aqua. We also know how exciting it is when you receive a delivery at home and wanted to make sure your brushes arrived beautifully wrapped and presented. We can have a lot of fun with our MKC brush head logo and have made him in to a little badge for the brush roll and kit bag.

Check out the My Kit Co.™ website - www.mykitco.uk for the latest brushes, kit acsessories and tutorials. To see our review of the brush range then please click here

Follow My Kit Co.™ on social media too -  Instagram/MyKitCo and Facebook/MyKitCo

Author: Hayley Jones

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Nullam nec turpis a leo vulputate sollicitudin. Vestibulum cursus consectetur tortor, quis cond imentum magna scelerisque sit amet. Maecenas vel neque lectus. Praesent quis mi lectus. Etiam et arcu ipsum. Vivamus ornare lobortis odio nec bibendum. Cras mi augue, dignissim ac imperdiet nec, sodales ac nisl. Phasellus consectetur lobortis dolor, id lagreet mauris bibendu.

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